Slowly but surely, Alfa Romeo is knocking its Giulietta into pretty good shape. Jonathan Crouch looks at the latest improved version.
Alfa Romeo's Giulietta premium compact hatch has been consistently improved over its lifetime, facelifted again in 2017 with a further value-orientated 'Sport' trim level most recently added. There's a smart interior too, plus strong levels of media connectivity and the option of a hi-tech TCT auto gearbox with the 120bhp 1.6 JTDM-2 desel engine that many UK buyers will want. Time, perhaps, to give this car another look.
The romance of the Alfa Romeo brand is well documented but it's a passion that seems to have cooled with global buyers over recent years. The reasons are many: the excellence of the German competition, the slow turnover of models and an over-dependence on hardwear borrowed from parent company Fiat. If this Milanese brand is to survive, things must change, with more competitive, freshly designed products and cutting edge technology. All created without losing the spark that makes an Alfa what it is. Suggestions that all this was possible arrived with the arrival of the Focus-sized Giulietta in 2010. Proof positive though, the Italians tell us, is delivered by this much improved version. There's been a concerted effort to improve this model bit by bit, to make it better value, to more clearly focus what the car is and what it's competing against in the minds of customers and to just make it more of an Alfa. It might be a late bloomer but the current Alfa Giulietta has matured into a very likeable thing.
The engine technology Alfa has come out with over recent years can stand comparison with the very best. The emphasis has been on small turbocharged engines of the petrol and diesel varieties and the Giulietta showcases the best of them. There are 120, 150 and 170bhp 1.4-litre turbo petrol units, the pokiest variant mated to TCT dual clutch auto transmission. You can now have this auto gearbox as an option on the volume 120bhp 1.6-litre JTDM-2 diesel variant that makes up the majority of sales in this country. Sitting above this powerplant is a 2.0-litre JTDM-2 diesel that develops 150bhp with manual transmission or 175bhp with the TCT auto. At the top of the range is the Giulietta Veloce model that gets the most powerful engine in the line-up, a 240bhp 1750 turbo petrol engine mated to specially calibrated TCT auto transmission. All models still get the neat 'D.N.A' set-up we first saw on the MiTo, a system that via the 'Dynamic', 'Normal' and 'All-weather' settings accessible via this rocker switch near the gearlever, offers the driver pre-set modes to vary control of engine, gearbox, steering and VDC stability control system, so optimising the car's behaviour to either the conditions or the driver's preference. It tweaks the standard Q2 electronic differential too, this one of those systems that works through the turns to counter both understeer and wheelspin by lightly micro-braking whichever front wheel is threatening to lose grip.
Even now, we can't quite decide whether the Alfa Romeo Giulietta is a good-looking car or not. It's extremely colour and trim sensitive. Have a little play on Alfa's online configurator and just by making some small changes to wheels and paint finishes, you can rapidly turn a stunner into something rather less attractive. This current model gets sleeker front-end styling that includes a striking honeycomb grille, piano black bumper inserts with red highlights on sporty models and revised headlamp and fog lamp surrounds. The idea is to emphasise the Giulietta's close genetic links with Alfa Romeo's premium segment Giulia sports saloon: hence the smarter badging, classier alloy wheels, revised tail pipes and fresh new colours. Inside, there are premium seat upholsteries, dashboard and door panel finishes. Plus a Uconnect infotainment system now with smartphone-enabled LIVE services. These include music streaming with access to the Deezer and TuneIn set-ups, news with Reuters, Facebook Check-In and Twitter. Plus Alfa's useful 'eco:Drive' and 'my:Car' services, along with traffic updates for navigation-equipped models. Otherwise, it's pretty much as you were. Those sleek lines don't impinge on practicality too much, although there's not as much space in the rear as the exterior dimensions might suggest. The 350-litre boot is competitive and Alfa has built a range of storage options into the cabin. The controls are arranged in tiers on the sweeping dash and there's a suitably traditional set of cowled instruments.
Prices range in the £19,500 to £30,000 bracket and in the mainstream range, there's a choice of standard, 'Tecnica', 'Sport', 'Super', 'Speciale' and 'Veloce' trim levels. We'd recommend the freshly-added 'Sport' trim level, which costs from about £21,000. Here, you get 17-inch five-hole alloy wheels, side skirts, a front splitter, rear privacy glass and a rear diffuser with red trim, plus you get an extra-large exhaust and front fog lights to give a more purposeful look. The interior continues this theme adding dark headlining, a techno-leather steering wheel, climate control, cruise control and a 5-inch UconnectTM multimedia system with 'Uconnect' LIVE services. Alfa hasn't skimped on safety features and the Giulietta gets a complement of six airbags plus an array of electronic devices designed to let drivers extract the maximum from their car while staying safe at all times. There's ABS anti-lock braking with Electronic Brake force Distribution (EBD); Vehicle Dynamic Control (VDC) - Alfa Romeo's interpretation of Electronic Stability Programme; Cornering Brake Control (CBC), Dynamic Steering Torque (DST), Hydraulic Brake Assistance (HBA) and a Pre-Fill function for the brakes. This helped the Giulietta achieve a record 87 out of 100 score on the revised EuroNCAP ratings.
Under the bonnet, Alfa has worked hard to keep running cost figures cmpetitive with his car's premium segment rivals. As a result, both manual and automatic versions of the volume 1.6-litre JTDM-2 120bhp diesel model manage 74.3mpg on the combined cycle and 99g/km of CO2. This means a BIK rating of 17% and an annual Road Fund Licence fee of, well, nothing. Every powerplant in the line-up is of course compliant with Euro 6 regulations. As for a few specifics, well the entry-level 120bhp 1.4 petrol turbo manages 45.6mpg and 144g/km of CO2. Go for the 150bhp petrol model and those figures rise to 51.4mpg and 127g/km. If you're interested in the 2.0-litre JTDM-2 1250bhp diesel, you're talking 67.3mpg and 110g/km. Or 65.7mpg and 113g/km if you go for this variant with 175bhp and TCT auto transmission. In other words, the days of Alfas being money pits for hopeless romantics are long past.
As an object lesson in how to make an unpromising car come good, you can't really do a great deal better than the Alfa Romeo Giulietta. You could cite a few other vehicles that developed into something rather good after a slow start. The Jaguar S-TYPE, the BMW X3 and the Mazda3 spring to mind and the common theme running through all these models is that they became better cars than the British public gave them credit for. The same may well be true of the Giulietta. It's a far more focused sales proposition now than in 2010, but the old perception tends to be the one people carry with them. Communicating that the car has moved on ought to be Alfa's priority. The latest 120bhp 1.6-litre JTDM-2 TCT auto package puts this car right into contention with the class best. It's never going to be quite as cheap to run as a Golf, but it's about on a par with a Focus and Ford's family favourite has never exactly been perceived as a crazy indulgence. Perhaps it's time you gave the Alfa a second chance.
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